Development of a new claim for Sennheisers AVX camera microphone: Relax! it’s an AVX. And, concept for several movies for online use at Sennheisers website and social media.
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Claimentwicklung für Sennheisers AVX Kamera-Mikrofon: Relax! It’s an AVX. Basierend auf dem neuen Claim entstanden mehrere Filme für die Sennheiser Website und social media. Agentur: Philipp und Keuntje.

Concept, text and production of the online and cinema ad for the series of cosmetics `STOP THE WATER WHILE USING ME!´.
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Der Online- und Kinospot zur Markeneinführung der Pflegeserie “STOP THE WATER WHILE USING ME!”.

Concept and text for the 125th anniversary TV ad of Mercedes-Benz, the inventor of the car.

The tagline says: 125 years of innovation won‘t fit into an ad, but into every Mercedes-Benz.
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Der TV-Spot zum 125 jährigen Jubiläum von Mercedes-Benz.

Concept and text for this hommage to Robert Bosch, the inventor of the spark plug that revolutionized the automobile.
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Ein Film zu Ehren von Robert Bosch, der vor 125 Jahren die Zündkerze erfand und damit das Automobil revolutionierte.

The case movie – to be translated soon.

The internet movie.

For Sparda Bank we developed a new kind of account in cooperation with the HSV (a premier-division soccer club from Hamburg). It featured special benefits, e.g. a 1% increase of its interest rate for every goal the HSV shoots in one month.

One part of the launch campaign was the following movie about Hans Mälzer, a 90 year-old fan of the club.

We printed a photo of the team’s players on their way back from the celebrated euro-cup finals of 1983 onto the credit card. Then we reached out to the HSV fan club to see if there was anyone out there who had been on the flight at the time when the photo was taken. One of the fans was the daughter of Hans Mälzer, she led us to him.

We showed him the credit card with the photo on it and taped the personal story he told about the finals and this particular flight. The interview moved thousands of fans to tears. It even resulted in Germany´s biggest newspaper `BILD´ to run a big story on Hans Mälzer and the new HSV account.

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Für die ec-Karte zum offiziellen HSV Konto „Sparda HSV“ haben wir ein besonderes Motiv gewählt: die Spieler auf dem Rückflug vom Europapokalfinale 1983. Dann haben wir in der Community gefragt, ob jemand damals dabei war. Es meldetet sich Hans Mälzer (90), der uns in diesem bewegenden Interview erzählt, wie er das Finale erlebt hat.

Entstanden ist ein Film, der Tausende in den HSV Communities zu Tränen gerührt hat und sogar die Bild Zeitung hat eine ganze Seite über Hans Mälzer und das neue HSV Konto gebracht.